The results are in…
Thank you to everyone who responded to our recent survey about online marketing and views about the internet in general.
We thought we would feedback the results so you can see exactly what everyone else is thinking too. We have compiled the results in a PDF document (752kb) for you to download.
Click here to see the results of the survey
If you are unable to open the PDF document, you can download the free Adobe Reader plugin, available here
So what does it all mean?
Nearly 80% of SMEs we surveyed think it’s very important to have top rankings of Google. Yet over a third rarely or never update their websites.
Having fresh, relevant and tailored content is really important in in determining search engine results. Whilst a few years ago having a website was the sign of a progressive business, people now look for websites that are engaging, dynamic and up-to-date.
It’s best to compare it to the high street - a stale and uninspiring website is like having a shop window that doesn’t ever make any effort to catch anyone’s eye. Most people would just walk past.
So what’s the next step?
Read our survey results to find out a bit more about how to evaluate your online presence.
Tags: Infoserve survey
October 5th, 2010 at 11:15 am
[...] findings too about the importance of good websites, which we hope are as clear… You can find them here . Get in touch if you want any help or guidance with kick starting your mini online revolution for [...]